Cookie policy

We use cookies to make our website work. This allows us to make our site more user-friendly and enable the functions you’d expect, including:

• Allowing you to add comments to our site
• Remembering if we have already asked you certain questions (e.g. you’ve already been asked to download an ebook or take a survey)

There is no way to prevent these cookies being set other than to not use our site.

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at, etc. This helps us to continuously improve our website.

These so-called “analytics” programs also tell us how people reached this site (e.g. from a search engine) and whether they have been here before, helping us to put more money into developing our services for you instead of marketing spend.

We use:

• Google Analytics
• Hotjar
• Advertising Cookies

Cookies are widely used in online advertising. Neither us, advertisers or our advertising partners can gain personally identifiable information from these cookies.

You can learn more about online advertising at youronlinechoices.com. You can opt-out of almost all advertising cookies at youronlinechoices.com/uk/your-ad-choices although we would prefer that you didn’t, as ultimately adverts help keep much of the internet free.

It is also worth noting that opting out of advertising cookies will not mean you won’t see adverts, just simply that they won’t be tailored to you any longer.

We use:

• DoubleClick (privacy policy owned by Google)
• Remarketing cookies

You may notice that sometimes after visiting a site you see increased numbers of adverts from the site you visited. This is because advertisers, including ourselves, pay for these adverts.

The technology to do this is made possible by cookies and as such we may place a “remarketing cookie” during your visit. We use these adverts to show you special offers, etc. to encourage you to come back to our site. Don’t worry – we are unable to proactively reach out to you, as the whole process is entirely anonymized.

You can opt-out of these cookies at any time as explained above.

Our site, like most websites, includes functionality provided by third parties – a common example is an embedded video. Our site includes the following services, which use cookies:

• YouTube
• Vimeo

Disabling these cookies will likely break the functions offered by these third parties.